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DataMate - Our AI Powered Data Solution

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DataMate - Our AI Powered Data Solution

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DataMate - Our AI Powered Data Solution

DataMate - Our AI Powered Data Solution

Data is the new oil and we’re here to help you drill.

Monday, July 15, 2024

0 min read
Vehicles awaiting export at global port
Data is the new oil and we’re here to help you drill

The origins of data cleaning and enrichment processes have been documented to maybe give you some perspective on why our DataMate was developed. From 2015 and 2021, our founders were relentlessly publishing RFQs and co-ordinating the responses. They were analysing and negotiating freight for some of the largest companies in the world. One thing stayed consistent, how inconsistent the data was. 

So what makes data 'bad'?

Bad data is rampant across the freight and logistics industry as a whole and engrained in every facet of operations. In this article, I’ve tried to distil the 3 reasons why it occurs in our line of business.

  1. Human error is prevalent when data automation isn’t applied to end-to-end systems and processes. For every stage of source to pay that isn’t automated, there will be an increased chance of human error. 

  2. Logistics standards are anything but standard. Every geo-political region that is traversed during international freight movements increases layers of complexity, specifically in terms of nomenclature. For example, how estimated time or arrival is defined varies wildly between major ports in China versus major ports in Europe. Gene Seroka, Executive director at the port of LA once said that standards aren’t the problem, agreeing on which standard to use is the problem. 

  3. Multiple data input formats create non-standardized processes for information management. Very simply put, if you get a .xls shipment file from a freight forwarder, each row that defines a shipment has probably been passed backwards and forwards over 10 times between parties. The likelihood is that data is stored in at least two maybe even three sources. By the time you’ve processed it once, that’s now three or four iterations of the same data row. Which one of them is correct and how do you audit that? 

Below is an aid to visualise how complex the data flow for a single shipment is in terms of EDI, which is still used today.

Shipment EDI flow

In summary, two forces are at play. Firstly, the data is exposed to three forces that can corrupt it and secondly the data flow itself is extremely complex. That’s the challenge Prodensus is solving with our DataMate software.

DataMate

When you make the big decisions for your organization, it all starts with data. It needs to be quickly available and right the first time. Our AI data-enhancing solution processes your freight data in 5 minutes. Analysts can take up to 5 weeks!

We handle your large datasets in any format, cleaning and then enhancing them, providing you with an instant report. By leveraging machine learning intelligence, we optimize operations and accelerate your decision-making. We’ve coded our domain intelligence so you don’t have to.

Our software solution provides organizations with;

  • Accurate Data - Clean, validate, map and integrate your shipment data, ensuring accuracy and enhancing data quality

  • Consistent Information -  Fix your location names, zip codes, services and other important data variables

  • Error Detection - Identify outlier, erroneous and misleading costs within your data.

  • Enhanced insights - Enhance your data with benchmarks, spend analysis, routing, mileage, CO2 calculations.

Chat to us today to find out more and get your data on the right track.

partnership with triumph intelligence & prodensus

Jan 21, 2026

Price freight RFPs in seconds with DataMate and Triumph Intelligence integration

Announcing our partnership with Triumph Intelligence for freight brokers and forwarders

partnership with triumph intelligence & prodensus

Jan 21, 2026

Price freight RFPs in seconds with DataMate and Triumph Intelligence integration

Announcing our partnership with Triumph Intelligence for freight brokers and forwarders

Jan 7, 2026

Leading Vehicle Importer Transforms Freight Sourcing with Prodensus DataMate & RateMate

Using DataMate and RateMate by Prodensus, combining spend intelligence with optimisation-driven sourcing, the customer achieved rapid, measurable results. Following the RFQ, the customer realised 13% in contracted freight savings on their annual spend.

Jan 7, 2026

Leading Vehicle Importer Transforms Freight Sourcing with Prodensus DataMate & RateMate

Using DataMate and RateMate by Prodensus, combining spend intelligence with optimisation-driven sourcing, the customer achieved rapid, measurable results. Following the RFQ, the customer realised 13% in contracted freight savings on their annual spend.

Nov 21, 2025

The New Frontier of Crime: Cargo Theft Goes Inland

Cargo theft is increasing and becoming more sophisticated, moving inland from traditional port areas, and while Prodensus tools are not vigilance platforms, our focus on data unification and process streamlining helps mitigate risks by making it harder for criminals to exploit system fragmentation.

Nov 21, 2025

The New Frontier of Crime: Cargo Theft Goes Inland

Cargo theft is increasing and becoming more sophisticated, moving inland from traditional port areas, and while Prodensus tools are not vigilance platforms, our focus on data unification and process streamlining helps mitigate risks by making it harder for criminals to exploit system fragmentation.

1 Fitzwilliam Square East, Dublin 2, Ireland

© Prodensus 2026 - All Rights Reserved.
Made in Ireland since 2021

1 Fitzwilliam Square East, Dublin 2, Ireland

© Prodensus 2026 - All Rights Reserved.
Made in Ireland since 2021

1 Fitzwilliam Square East, Dublin 2, Ireland

© Prodensus 2026 - All Rights Reserved.
Made in Ireland since 2021

1 Fitzwilliam Square East, Dublin 2, Ireland

© Prodensus 2026 - All Rights Reserved.
Made in Ireland since 2021